Outbound Campaign Manager
Cisco Unified Contact Center Express (UCCX), Enterprise (UCCE or PCCE)
A multichannel campaign manager with the ability to customize call strategies and execution control.
Run interactive, agent or non-agent based campaigns (IVR/ SMS), store interactions data, and decide the follow up actions based on the interaction history (such as follow up campaigns based on call wrap-ups).
Define rescheduling strategies such as number of retry attempts and the channel of the attempt, voice or SMS, for selective call results.
Control campaign execution by defining hours of the day, days of the week when a campaign should run.
Start, Stop or Resume campaigns on the go
Toggle to start, stop, and resume ongoing dialer campaigns. The application keeps track of the point where the dialing stopped and resumes from this same point.
Contacts that got transferred to the dialer already before the campaign abort, would still be dialed.
Integration with your CRM or Marketing Cloud
RESTful APIs allow you to create and control your outbound call and SMS campaigns directly from your CRM or Marketing tool. This includes all steps ranging from creating a campaign to updating results to the marketing tool. Marketers can work primarily with their preferred CRM or Marketing tool without having to worry about the dialer or campaign manager.
Dynamic changes to campaign prompts
Easily change the campaign prompts on the fly. Empower your CCX supervisors to add/remove CCX IVR prompts as per the needs of the business.
Real-time Campaign Reports
View real-time reports in ECM to see the status of a customer contact in the campaign in near real-time such as "Pending", "Dialed", "Failed".
CUIC Historical Reports for CCE
View consolidated and detailed historical reports to see what happened to your campaigns. Drill down on the call results to see what happened to an individual call.
With an upcoming release, the native integration of ECM with CIM (Customer Interaction Manager) solution will provide advanced controls to administrators for managing the customers lists and using the customer information for campaign lists from CIM. Store customer's basic identification information along with service classification and customer preferences in CIM Customer Profiles and make it available in ECM.
This will help ECM to take decisions such as when to dial a customer based on his preferred time to call, check before dialing if a contact is marked as DNC and/ or connect the call to a preferred agent.
With the upcoming, out-of-the-box integration with CIM Interaction History module, users will be able to keep the interaction history of a customer to decide on follow-up actions. For instance,
- Make a callback only if the customer has not already called in
- Agents to see the past interactions of a customer while dialing an outbound call
- Trigger follow-up campaigns based on certain wrap ups
- Connect the callback to the last agent who handled the previous call
Agent Guidance Scripts
Design and link intelligent call scripts with outbound campaigns to guide agents during campaigns OR design plain feedback forms to allow agents to ask certain questions and record customer feedback, to better analyze customers' trends and interests. For instance, register a new order based on the customer interest while dialing in a marketing campaign. This requires Agent Guidance module of CIM.
See Hardware Sizing sheet for accurate machine specifications.
|Operating System||CentOS 7|
|Browser||Mozilla Firefox (61 or higher)|
|Docker CE||Docker CE 18+ and docker-compose|
|Database||MS SQL Server 2014/2016 Standard or Enterprise edition. To support HA, an SQL Server fail over cluster is required to be set up. For a non-HA deployment, the application can also work with MySQL.|
Compatibility with specific versions of Cisco Contact Center Express and Enterprise
Cisco Unified Contact Center Enterprise (UCCE)
|versions||10.5 and higher|
Cisco Unified Contact Center Express (UCCX)
|versions||10.6 and higher (premium)|
|Feature||ECM||Cisco CCE 11.0 and earlier||Cisco CCE 11.5 and 11.6||Cisco CCX 11.5 or earlier|
|End-2-end campaign management from CRM applications using RESTful APIs||N/A||Limited – without call results logging||Limited|
|User-defined call attempts||Limited||Limited||Limited|
|Blended call rescheduling strategies (voice/ SMS)||N/A||–||–|
|Campaign schedule – days of week, hours of the day||Limited||Limited||–|
|Pause, resume campaigns on the fly||N/A||Limited. Stops all Cisco campaigns||Limited|
|Partial pause/resume campaigns with filters||N/A||N/A||N/A|
|Contacts Upload Status Report||–||–||–|
|Maximum active campaign limitations||Unlimited||Unlimited||Unlimited||15|
|Automatic import of contacts list||N/A||N/A||N/A|
|LIFO (Last_In_First_Out) dialing||N/A||N/A||N/A|
|Change CCX IVR campaign prompts on the go||N/A||N/A||N/A|
|Consecutive/alternate redialing options among multiple phones of the customer||N/A||N/A||N/A|
|Single management console for voice, SMS campaigns||N/A||N/A||N/A|